Goldfrapp Will Stimulate Your Senses With Intoxicating Video For “Systemagic”

"Take a ride, light the sky/Make it burn, let's be it."

Goldfrapp released the slightly-NSFW video for their latest single, “Systemagic,” and it features invigorating choreography that has us mesmerized.

A group of dancers, occasionally appearing fully nude, gyrate in a dark room with robed figures during what appears to be a religious-type ritual in the exotic video, which was directed for the first time by the group’s Alison Goldfrapp.

“I wanted the focus to be on the dancers, their bodies and their movement,” the musician said in a statement. “It’s my first outing into directing. And wow, what an experience! I hope I’ll do more.”

“Systemagic” is off Goldfrapp’s latest LP, Silver Eye, available now.


Adam Salandra is a writer, performer and host in Los Angeles. When he's not covering the latest in pop culture, you can find him playing with his French Bulldog puppy or hovering over the table of food at any social gathering.