Jean Paul Gaultier has released the latest ad campaign for his signature fragrance, Le Male.
The 21-year-old fragrance was first put on the market in 1995. While its vanilla, tonka bean, sandalwood and cedarwood base has remained unaltered, its ad campaigns, thankfully, have not.
Enter Dallas-born model Chris “Hot Dog” Bunn, who just yesterday walked in Cadet’s runway show during New York Fashion Week: Men’s.
The new campaign image, photographed by Miles Aldridge, sees a shirtless Bunn rocking the a sailor hat and white pants, with Gaultier’s striped t-shirt flung over his shoulder.
Miniature versions of up-and-coming Dutch model Daphne Groeneveld also appear in the ad.
Watch the campaign video below.