John Cena is one of the most accomplished performers in pro-wrestling: Since his debut in 1999, he's won 21 championships, released a rap album, starred in The Marine and appeared on Saturday Night Live

But his real dream has been to appear on the front of a cereal box.

As part of a new marketing campaign, Cena replaces Fred Flintstone on millions of boxes of Post Fruity Pebbles cereal. But the accompany ad sees the Cenation Leader coming off a little, well, gay.

In the spot, below, Cena proudly brags of being captain of Team Fruity (oy), and encourages fans to vote for his box rather than Cocoa Pebbles, which is repped by Team Cocoa captain Kyrie Irving of the NBA.

The rapid-fire commercial features Cena wearing a Team Fruity t-shirt (um, hello, where can we buy one?) and buried under a mountain of rainbow-colored "pebbles."

The symbolism is so thick, even Lucky is rolling his eyes. Expect a boycott from One Million Moms any day now.

Of course, we're sure the Champ isn't sweating it: Cena, who has a gay brother, was more than supportive when fellow WWE wrestler Darren Young came out. "Darren's a great guy," said the Champ. "Congratulations for him for actually finally doing it."