Logo announced today its list of the Top 25 Trailblazing Companies, an index that honors the companies which serve as pioneers and advocates for the LGBT community.
Released in conjunction with the network’s 10-year anniversary, the list evaluates companies based on their public dedication to LGBT people and issues through their advertising, communications, and other visible actions.
LGBT consumers are a community with an estimated buying power of $884 billion and previous Logo research has found that 71 percent are more likely to support a brand after seeing an equality-themed ad, while 71 percent were more likely to purchase from a company that actively donates to LGBT causes.
Check out which companies made the inaugural Top 25 Trailblazing Companies list below. Visit LogoTV.com for more information.
1. Google
2. Johnson & Johnson
3. Wells Fargo
4. Marriott
5. Gap
6. E&J Gallo Winery
7. Anheuser-Busch
7. Hilton Worldwide
9. Coca-Cola
10. GM
10. Unilever
12. AT&T
13. P&G
14. TD Bank
15. American Airlines
16. Diageo
17. Bank of America
18. Hyatt
19. MillerCoors
20. Mondelez International
20. JP Morgan Chase
20. General Mills
23. Brown-Forman
24. Kimpton Hotels & Restaurants
25. Orbitz
25. Starwood Hotels & Resorts
