Magnum Ice Cream’s New Pride Bar Is A Delicious Work of Art

"There is more pleasure in a diverse world."

Magnum Ice Cream recently unveiled its Pride Month ice cream bar, a chocolatey, rainbow-drizzled masterpiece suitable for the hottest of summer days.

Magnum US

The delicious dessert is a collaboration with GLAAD, which will receive a donation from Magnum.

Laverne Cox scored herself a bar yesterday.

Launched in 1989, Magnum recently opened a pop-up ice cream dipping bar in New York’s Meatpacking District, where guests can customize their chilly desserts with different dips and toppings.

The Pride Bar, which costs $8, is available at the Magnum New York shop through the end of the month. If you can’t make it in time, there’s always Big Gay Ice Cream Shop, which has started selling pints of yummy flavors like “Salty Pimp,” “Lunchbox” and “Dorothy” in select stores.

Brooklyn-based writer and editor. Probably drinking iced coffee or getting tattooed.