M&Ms has commemorated Pride with an image celebrating all the colors of the rainbow.
The iconic candy brand took to Instagram to show support for the LGBT community with a photo of M&Ms beautifully arranged by color along with the caption: “We are all the same. Love what’s on the inside.”
M&Ms isn’t the only candy getting into the Pride spirit—earlier this year, Skittles ditched the rainbow altogether in a statement of solidarity and Snickers debuted a rainbow-colored wrapper. All three brands are owned by Mars, Incorporated, which has been recognized for its diversity and inclusion efforts.