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Queer Musician Shamir Appears In New Commercial For Apple Music

He's about to blow up big time.

Openly queer singer-songwriter Shamir has been catching eyes with his dapper style, but he's truly captivated audiences with his peppy electro-pop sound.

Related: 11 Queer Musicians You Need To Be Listening To

His first album, Ratchet, was praised by Pitchfork as "an honest, earnest pop record... melodically and thematically confident as Rihanna and Willow Smith."

Now, he's about to blow up big time with commercial for Apple Music, which features the tagline "The artists you love and are about to love."

In it, Shamir's signature sound is stripped down from idiosyncratic house music to soulful acoustic strumming. And we're living for it.

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