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Robert Pattinson's First Dior Campaign Launches, He Looks Hot, Bearded

[caption id="attachment_105860" align="aligncenter" width="607"]Looking good. Looking good.[/caption]

After much talk and hype and basically the entire fashion industry knowing that Robert Pattinson was the new face of Dior Homme, the first brooding photo of RPatz was released this afternoon, getting his smolder on for the high end line. And our little vamp is looking good.

We must admit, we have never really seen the hotness in Robby that the tweens of the world seem to see, but we are definitely onboard with this look. He's like a young Jake Gyllenhaal.

And now we all wait on what is reported to be an incredibly sexy, and naked, fragrance commercial, starring Rob and a bevy of models, slated to debut later this summer.

What up now Kristen Stewart?

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