E!’s newest show Hollywood Cycle has all the ingredients to be the next reality hit: big personalities, Hollywood glamour, and drama galore.

Here's E!'s synopsis:

"Hollywood Cycle explores the ride-or-die mentality of powerhouse instructors Nichelle Hines, Aaron Hines, and Nick Hounslow, and the trainees who attempt to ride their way to the top as they learn from the best in the business. From clashing opinions with Cycle House owners Lara and Adam Gillman over the best way to get booties in the saddles, to blurred lines in the instructors’ personal and professional lives, fans will get a first-hand look at the obsessive, glamorous world of indoor cycling in Los Angeles."

We got a chance to sit down for an interview with Nichelle, Aaron, and Nick to find out what to expect when the show debuts on July 7.

The premiere shows us the different styles that each instructor has, and it is clear that Aaron uses his chiseled body and charming personality to help fill the seats. When asked how much they thought sex sells when it comes to selling classes, Aaron quickly blurted, "I mean, sex is everything."

Despite getting eye rolls from his sister Nichelle, Aaron defended his opinion:

"It has to be two things. They either wanna be you or they wanna have to f*ck you. You know that’s what’s gonna attract! Am I wrong? That’s what I try to do. I’m gonna kick your ass. I’m gonna give you a hard class. But also, I want to show that I’m charming and fun and all these different things that’s gonna make you come back."

It's not all six-pack abs and suggestive smiles though. When asked if they had ever made a client cry, Nichelle immediately jumped in with a "100%!"

"Cry, vomit, pee themselves, leave," added Nick. "I've had a water bottle thrown at me once."

"It's not my job to hold your hand," said Nichelle. "It's my job to push you and show you who you really are and what you're capable of. If you don't wanna do that, that's absolutely fine. But you're probably in the wrong place and should probably get the f*ck out."

Watch the trailer below to get a preview of the drama, and tune in to E! on Tuesday, July 7 at 10pm to catch the Hollywood Cycle premiere.