Oh No, Honey! Trixie Mattel Billboard Catches Fire in Times Square

This girl is on fire!

Trixie Mattel is too hot to handle.

The RuPaul’s Drag Race All Stars winner served Joan of Arc realness Saturday afternoon in New York’s Times Square when a digital billboard, which was showing ads for the skinny legend’s SKYY Vodka Pride campaign, went up in flames.

“My Times Square billboard is on fire so some of us have real problems,” the documentary subject and cosmetics maven joked on Twitter. “Omg @SKYYVodka our message of love!”

“Keep your loved ones close and your billboards closer today,” she later tweeted. On Instagram she added, “First Melissa Joan Hart unfollowed me and now this?! Stream Yellow Cloud to send thoughts and prayers.”

FDNY firefighters quickly responded to extinguish the blaze at the corner of West 43rd Street and Broadway, ABC 7 reports. The cause of the fire is unclear and under investigation.

Check out unscorched clips from Trixie’s SKYY “Proudly American” campaign below.


Celebrity interviewer. Foodie and Broadway buff in Manhattan. Hates writing bios.