A stunning group of chiseled male models fight over supermodel Gigi Hadid in a new commercial for Dylan Blue, the latest fragrance by Versace.

Directed by Bruce Weber, the feature length spot shows the gang of models, led by breakout beauty Trevor Signorino, beating the hell out of each other in a boxing ring, walking around town in slick identical suits, and locking lips.

At around the one-minute mark, two models exchange a violent and homoerotic kiss before one punches the other in the face.

“I’ve been watching lots of movies lately where the actors are mixed martial arts fighters,” said Weber in a statement, explaining how the film aims to show a more sensitive and vulnerable side of men.

He added: "It seems like they are always proving themselves, so that the women characters will fall in love with them. I thought it would be interesting to do some photographs and make a film that dealt with this kind of relationship. Many women I know really respect the sensitivity and vulnerability of men. I wanted to show that men can have these qualities while remaining very strong and disciplined—like great athletes—and still fall in love with the girl of their dreams."

Check it out below: